Our Company

Culture, Team and Lifetime Friendships

At its core, The Guerrilla is an SEO and digital marketing agency. We chose the term “Guerrilla” because we help our customers promote their products or services by using our high energy communication skills and personable memorable writing and techniques.

Relationship Focused – Guaranteed Results

When we started The Guerrilla Agency, we noticed that there were dozens of marketing agencies that weren’t producing the results that their clients wanted. On top of that, most marketing agencies don’t operate on our two core principles – communication & trust. At The Guerrilla Agency, you can have our word that we’ll go out of our way to ensure that our communication is on point and all expectations are met and exceeded upon.




AJ Silber

Lead Visionary / Business Development

AJ had the entrepreneur gene long before it became a trend. After getting his degree in entrepreneurial studies at the University of St. Thomas. He started his own agency, The Launch. This was the seed that eventually sprouted into The Guerrilla Agency. There’s nothing AJ loves more than creating results for a client, as he sees his own entrepreneurial spirit in our clients, and strives to make his success theirs as well.

Clayton Johnson

Marketing Director / Managing Partner

Clayton Johnson, our managing partner, has been entrenched in the SEO world for over a decade. His unique perspective on the dynamic world of search comes from his veteran status as he has seen almost every algorithm change imaginable. He has been able to create actionable and successful solutions for each and every single client, gearing him up for changes yet to come.


Kirk Mccamish

Project Manager / Video Production Specialist

Our project manager, Kirk, got his start in mastering efficiencies by producing and directing a wide variety of commercials, corporate videos, and broadcast television. Over the years he worked his way up to Director of Media Productions for the 5th largest mortgage company in the country. After six years in Philly, he decided it was time to move back home to the land of lakes and became a part of something special here at The Guerrilla Agency.

Sam Calcagno

Creative Director

As our creative director, Sam brings conception to reality with your preferences at the forefront of his process. His extensive writing career spring-boarded his love for alternative content avenues such as photo, video, and even the occasional meme. Through years of freelance and agency experience, along with HubSpot’s content academy, he is constantly improving his craft through intrigue and continuing education.

Jennifer Holly

Content Writer

Jenny, brings a breadth of experience writing in an array of markets some of which including blogging, copywriting, technical, social media, publishing, and manuscript review. Her writing experience is portrayed in her ability to mold easily to brand voices and continuous drive to grow creatively. She enjoys finding innovative approaches to projects that may not otherwise be seen and is always looking for the next way to continue strengthening her technique.

Thaddaeus Gardner

SEO Specialist

Since 1996, Thaddaeus has been obsessed with computers and technology. His technical mindset gives him the ability to adapt and solve complex problems. This obsession transfers over to his career. He’s not afraid to put in the hours to get the job done right and always strives for the best possible result. His vision for the company and focus on growth for our clients continue to make him a valuable asset here at Guerilla.

Julieanna Smith

Content Writer

Julieanna enjoys writing to solve problems. Whether its targeting SEO keywords or representing a client’s brand, she sees words as building blocks. After graduating from the University of Minnesota in Minneapolis, she’s continues to refine her process and is always in the market to learn more.

Will Mork

WordPress Developer

Will found his passion for web development by mastering digital illustration, giving him a unique perspective fueled by creativity and attention to detail. After graduating from Augsburg and earning his degree in computer science, he’s since pivoted to UX and front-end development — assisting our clients by crafting user-friendly experiences on their websites that provide impressions that last. Will also loves learning new frameworks and keeping a close eye on industry trends to stay ahead of the curve.



Gallons of Cold Brew Drank Weekly


Office Overlooking Downtown


Active Clients taking over the internet


Top 3 Rankings



Circa 2010

Clayton Owned Clayton Johnson

Clayton started his journey into digital marketing over a decade ago by launching Clayton Johnson, a premier SEO/strategist firm. 

Circa 2017

AJ Owned The Launch Agency

AJ had worked as a freelancer prior to starting The Launch Agency. At the time The Launch specialized in helping small – medium sized businesses with all things digital. 

Circa 2017

AJ & Clayton Met

When Clayton & AJ met, magic was in the air and sparks flew! Clayton and AJ collaborated many times and helped each other grow in business and as individuals. 

Circa 2019

The Guerrilla Agency is Born

Fast forward a few years and Clayton & AJ partnered up. Since then, Clayton’s been setting them up and AJ’s been knocking them down and The Guerrilla Agency has grown over 200% in the process. 

Send Us a Message