Finance SEO
Double Your Inbound Inquiries with Financial SEO Services
Are you looking to lend more money, find investors and land new customers? SEO is exactly what your business needs. Contact us today.
Relationship Focused – Ensured Results
500%
Average Increase in Organic Traffic
90%
Average Increase in Lead Generation
500%
Increase in CTR and Conversions
100+
Partnerships Built
What makes us different?
Financial Services Expertise
SEO for financial services is one of the hardest niches to rank websites in, but don’t worry, we’ve been helping financial services gain online visibility for the better part of a decade. Through our SEO experience we can help your financial institution leave the competition in the dust.
Financial Services Goals
Sure, we focus on getting your financial firm clients, but we also focus on your overarching business goals. We make sure we keep our eyes on the prize throughout the entirety of the campaign and report monthly on the KPI’s that matter to your company.
Financial Customers First
There are a lot of SEO agencies that promise you the world when a campaign starts, only to fall short a few months in. The Guerrilla Agency focuses on 100% transparency and customer satisfaction. We put your needs above our bottom line every time.
SEO Case Study: AdvancePoint Capital Sees Results in Under Six Months.
AdvancePoint Capital is one of the leading innovators in the lending business. AdvancePoint was having the same issues that most mid cap small business lenders are having; it’s hard to beat the big boys! After analyzing AdvancePoints landing page strategy, building out additional content to compete with first page rankings and link building, AdvancePoints traffic has never been higher!
OUR PROCESS
Financial SEO Goal Setting
We’ve worked with dozens of financial service companies, but we understand your business is unique. Financial SEO can be challenging to execute on because the niche is so competitive, but we’ll keep our eye on your goals and make sure we’re measuring KPI’s throughout the entire process.
Financial Services SEO Strategy
After we’ve discussed your SEO finance goals we’ll develop a strategy for success. We’ll analyze your competitors content, links and strategy and make a plan that puts us one step ahead of them at all times. We’ll ensure that your services are ranking first in your specific location with a quality strategy.
SEO Messaging
When we’re putting together a quality content strategy we’ll want to uncover what makes your business unique. From there, we’ll make sure to highlight that in your web copy. SEO financial services can be hard to write about, but our trained content team has you covered.
SEO Content Marketing
In the financial industry content is king. Also, in the financial industry, content is boring! We want to develop a content strategy that will keep your readers engaged and begging for more info! We focus all of our content strategies on our pillar and cluster process and make sure we’re writing content in every step of the buyers funnel.
Financial Link Building
Link building is something that your financial services website is dying for! Good thing it’s our bread and butter. Building quality backlinks to your site is a huge Google search indicator to increase your keyword rankings in SERPs. A good SEO campaign is 80% links and 20% content marketing. Together, they’re unstoppable.
Results
A lot of SEO agencies try and pull the wool over your eye’s by reporting on the metrics that don’t matter (traffic) without focussing on what does matter (sales). We’re the opposite. Sure, we focus on increasing SERP positions for your services which drives traffic to the site, but we focus more on converting visitors when they get there. That’s why our financial services SEO campaigns are the best in the business.
Testimonials
Phil & AJ have done a fantastic job getting our website on the first page of Google for the majority of the target keywords. The Guerrilla provided valuable insights on our website onsite SEO and has been very helpful and knowledgeable about digital marketing. It was a pleasure working with their team, and we won’t hesitate to contract them again.
Ben Novoselsky - Sitecore, SharePoint, .NET
Phil Singleton is a pleasure to work with! His professionalism and ability to clearly translate technical matters into simple terms has been unmatched. When presented with website issues, I was fortunate to experience their creative troubleshooting skills and determined nature. I highly recommend Phil Singleton and look forward to working with hm on future website projects.
Missy Sturges - Vitamin D Council
Phil hands down you have exceeded my expectations for where we are at right now. I had another company for 6 months doing the same thing there is no comparison to where we are now and where we were before. Looking at the numbers we had a goal set for 6 months and surpassed that in 1 month. It’s incredible you get what I’m trying to accomplish with my website and business. I’m excited about what the future has for us. I really appreciate it.
Bob Zak - Zota Professional Training
The Guerrilla Agency has been like an extension of our internal marketing team. They were instrumental in building our website and used their expertise and our desired outcomes to create an impressive website that enhances our brand immensely. They’ve also done fantastic work on the SEO side and helped us boost our visibility to get more potential clients. They’ve been great, and we look forward to our continued partnership.
Alex Lebl - Humach
Phil & AJ, have been an integral part of our business growth strategy. They have a proven system and monthly metrics to show progress. If your tired of paying overpriced SEO firms with unknown results then I would highly recommend adding The Guerrilla to your team. They have shown professionalism, incredible customer service, and bottom line proven results that I understand can relate to. 5 Star class act company!
Tony Westrude – ALD INC.
Frequently Asked Questions
SEO for financial services is very similar to other types of search engine optimization. Most financial service companies want to rank for a specific set of services they provide and SEO helps them to do that! We work with our financial clients to come up with the strategies it’s going to take to increase their search rankings, and boost them ahead of their competitors. A lot of the time we focus on link building, blogging and on-page SEO work to do so!
Every search engine optimizer will claim they can get financial services companies results, however, most use outdated strategies (scholarship links, PBNs, etc.) in order to help their clients. Our SEO team is lead by Clayton Johnson, one of the brightest minds in the space today. Clayton is constantly researching and implementing the latest tactics for our SEO clients and we always see improvements month over month in rankings. If you want to work with the best, you need to work with TGA and Clayton Johnson.
We work with a wide variety of businesses. Some want to rank nationally, others locally. As a rule of thumb our pricing packages start at $2,000/month.
We work on a month to month basis with all of our clients. We NEVER lock you in to a long term contract. If we’re not providing value (and we guarantee we will) then you can cancel at any time.
They only way to get a consistent SEO product is by having all aspects of SEO done in-house. If you’re outsourcing even ONE of the vital elements of a good SEO campaign, you can’t guarantee the product. So no, we never outsource SEO work and we never will.
SEO can take a bit longer to work in the financial industry than most other industries. Big financial companies saw the value of SEO in circa 2010 and have been pouring millions of dollars into their marketing campaigns ever since. We can usually help rank a site in as little as three months in the finance industry, but for a national campaign it could take a bit longer.
Building backlinks goes with SEO like french silk pie and a hot Alabama night! Yes, we build authoritative contextual backlinks to our clients websites. Backlinking is the quickest way to rankings out of any other SEO technique. When you build authoritative, relevant backlinks to your site, Google ranks it; period.
SEO has one of the best return on investments in all of digital marketing. Together we can track every keyword your site is ranking for and which keywords are driving the most site traffic and form fills. If you have a “normal” marketing site we can track the leads coming in through your contact forms. We’ll work with your internal team to discover which metrics/KPIs are the most important to your business, and make sure we’re reporting on them monthly. SEO should be viewed as a long term investment into the health of your practice, however, we’ll make sure you’re aware of the ROI the entire ride up.
So What’s Next?
The next step is to get on a discovery call. On the call we’ll talk through your business goals for 2020 and get to know the KPI’s that matter to you. From there, we’ll want to further understand how you operate and get a sense of your overall marketing budget and what you want to put into the campaign. If you’re handing the reighns off from another SEO company we’ll take a look at what they’ve done, but if this your first campaign we’ll audit the competition and develop a plan for success. Call us today to get started.
Don’t Miss Out
Most companies think they can wait until “next year” to increase their organic traffic. News flash – next year is too late! If you’re already on the 2nd or 3rd page of Google than you’ve got a lot of catching up to do, and in our experience financial service companies are dumping a lot of their marketing budget into SEO. The longer you wait, the more time you’re giving your competitors SEO tactics to compound on themselves. Don’t be “that” company, give us a call today to get started!