Roofer SEO
Roofing SEO turns your website into a lead generation magnet that perpetually attracts new roofing and contracting leads.
Working all day in the sun is hard. Starting a roofing business was even harder. Stop worrying how you’re going to get your next customer. Call us today.
Relationship Focused – Ensured Results
We put the needs of our clients above our own needs and that’s allowed us to build relationships that last. The digital landscape is constantly changing. The results that you were able to get last year might not be the same this year. At The Guerrilla we focus on the bottom line of your business and will do whatever it takes to accomplish even the most loftiest goals. We deliver what we say we will because we stay on the cutting edge of digital marketing and are consistently experimenting and trying new things to your benefit. At the end of the day this “whatever it takes” mindset is the thing that sets us apart and builds relationships that last.
500%
Average Increase in Organic Traffic
90%
Average Increase in Lead Generation
500%
Increase in CTR and Conversions
100+
Partnerships Built
What makes us different?
Expertise
Our roofing SEO team consists of a host of experts in their fields. We have a team of technical SEO specialists, copywriting enthusiasts and link creators all working around the clock to help drive leads and sales to your website.
Goals
We always start with your business goals and work backward into the digital. Do you want to increase the qualified leads to your site OR do you want to build brand awareness for your sales team. We can handle any goals no matter how lofty.
Customers First
One of our biggest differentiators is that you’ll love working with us. We create customers that last by building relationships that last. You’ll always know what we’re doing and when we’re doing it and we’re just a phone call away seven days a week.
SEO Case Study: Advantage Construction
Advantage is one of the few Owens Corning Roofing Platinum Preferred Contractors in Minnesota, which allows them to offer UNPARALLELED roofing warranties up to 50 years*. Their skilled craftsmen can completely renovate your home’s exterior to make it the nicest one on the block.
When Advantage contacted The Guerrilla Agency about roofing SEO their traffic was non-existent, they had a host of city pages around the greater Minneapolis area that weren’t ranking and they were frustrated. The Guerrilla Agency helped strategize a plan that enabled them to start ranking for a host of keywords on the first page.
OUR PROCESS
Roofing SEO Goal Setting
We always start every roofing SEO campaign with goals. What exactly are you trying to accomplish. We’ve worked with companies that want to make a push to generate more inbound leads, and we’ve also worked with companies that want to focus on brand awareness. Whatever your roofing SEO goals are, we’ll make sure and keep our eyes on the prize. Just imagine not having to worry about getting new roofing clients?
Roofing Strategy
After we’ve done a deep dive into your goals, we’ll start to develop a strategy for success. Almost always our SEO strategy consists of local SEO, technical website edits, link building and content marketing. We’ll develop a plan to drive the most qualified traffic to your website and help you dominate the roofing market in your area.
Messaging
At The Guerrilla agency we’ve got a team of in-house writers that will assist with your content creation. If you’ve got a brand voice guide we can write to match it and if you’re not quite there yet, we can create it for you. You should be weary of any roofing SEO agency that outsources content. It takes a true roofing SEO expert to write copy that delights and converts your end customers.
Content Marketing
We excel in writing blog posts that drive long tail traffic to your website. When someone is searching for questions they have around their various needs, you’ll be there as an expert with the answers. We’re experts in roofing and contracting, so not only can we write the content, we can also come up with a strategy that works in your industry.
Back Link Building
If you’ve worked with a roofing SEO company in the past, you’ve probably hear of the term “link building.” Link building is a tactic we use in every one of our SEO campaigns. Link building has the power to build your website authority, enhance visibility of your roofing services, and shoot you straight to the top of the roofing industry. Link building is the number one signal to Google that your content should rank above your competition.
Results
A lot of SEO companies miss the most important step; results. Results are what separates great roofing SEO services from amateur roofing seo services. When we’re working with roofing companies we always focus on search ranking increases, qualified leads and dramatic spikes in revenue.
Roofing SEO + VIDEO
Nothing can enhance your online presence like combining SEO and video production. We have an in-house video production team that can help your roofing company create relatable video content that we can use to convert your customers.
Landing Pages
When we’re working with roofing companies, we always try and push them to utilize video on their landing pages. Landing page videos can increase our SEO efforts through dwell time, and help increase trust in your brand.
YouTube
Your roofing company might already have a YouTube channel. If you do, we can help rank your video content on the world’s second largest search engine.
Search Results
This a big one. What roofing company wouldn’t want their testimonial videos showing on in search results? We can help rank some of your videos in Google and get some incredible engagement from your end customers.
Testimonials
SEO: The Benefits
There are hundreds of thousands of people searching for a roofer or contractor online. We’re not sure if you’re currently getting online leads or have utilized a freelancer for your roofer SEO campaign, but we’re here to take your strategy to the next level. The higher you’re able to rank in SERPs (search engine results pages) for specific terms like “roofer + city” or “city + roofing contractor” the more inbound leads you’re going to get to your website. Most people click on the first page listings and don’t even bother going to the second page, so it’s crucial we get your business to rank alongside first page results. We know the industry and we’ve mastered every aspect of legal SEO for roofing contractors. We have the technical roofing SEO experts, creative writers, fantastic designers and video production pro’s to help generate more sales through your roofer website. Contact us today to see how we can help!
Frequently Asked Questions
Search engine optimization is the practice of using various tactics and strategies to help a website rank organically in search engines. E.G., when an end user searches “roofing company near me” we want your company to be the first one that shows up!
If you’re already working with a moderately savvy SEO agency, it can take little time for us to implement the right tactics to get your site to rank. However, in some cases it can take as long as two – three months to see SEO results. SEO should be seen as a long term investment into the health of your organization. We always say that paid marketing (Adwords) is like whey protein supplementation and SEO is like a healthy eating and fitness regime. Continue to do it right and you’ll start seeing the results in no time.
Yes we are! We see backlinks as an essential part of a good search engine optimization campaign. We have a specific strategy that we utilize that makes your backlink profile look as natural as possible. Our in-house link building team will ensure you get the most authoritative, relevant backlinks in the roofing industry.
We have a tireless amount of ways that we come up with keywords for law. First, we’ll get to know your business. We’ll look at your practice and service offering, how you operate and get a thorough understanding of your customer segments. From there, we’ll use various third party tools to conduct the necessary research in order to get your website ranking in Google.
By ranking your website higher in Google and other search engines you will start to see an increase in web traffic. If we focus on buyer keywords (“roofer near me” “roofing + city”) most of the traffic is going to be looking to make a purchase. The more people we can drive to the site the more leads we can send your roofing company!
Search engine optimization utilizes a lot of different strategies in order to help your roofing company rank in search results. Organic rankings show up AFTER the ads and don’t have an ad text next to them. Organic results have a higher ROI over PPC because organic traffic is always going to have a better CTR (click through rate).
SEO has a five times greater ROI than PPC advertising. When you’re utilizing a PPC campaign for your business, you have to focus on outspending your competition. When you’re implementing an SEO campaign, primarily you have to worry about being smarter with your keyword selection and strategy. At TGA we think that it’s always better to be smarter when you’re going up against bigger companies. We’ll work with you and your team to figure out what numbers are most important to your business and be flexible in our strategy to accommodate. Investing in legal marketing is an investment in your business. It’s the foundation behind any successful marketing campaign.
Great, So What’s Next?
The next step is to contact us so we can go over your company goals. Your specific roofing company, location, competitors and goals are going to determine what we recommend for a budget. We can help by conducting a full site audit to come up with an SEO campaign that can work inside most budgets. Contact us today and we can help tomorrow!
Don’t Miss Out
If you believe that your competition isn’t investing in search engine optimization, you’re wrong. If you haven’t been investing in SEO than you’re probably behind the curve in your local market and probably aren’t ranking on the first page of Google. By starting today we can help ensure that you crush your competition in 2020 and continue to grow a healthy business!