If you have worked in an agency, you understand that juggling different types of clients can be stressful. All clients have different personalities, needs, strategies, budgets, preferred channels and styles of communication. Struggling to manage all of these clients can
OK, Google Alexa play… Hey Siri? Sound familiar? Unless you’ve been living under a very large rock — I take that back; even if you have been living under a very large rock — you undoubtedly know what I’m about
There are plenty of reasons to hit the nail on the head when it comes to the systems and processes of your agency. Systemizing your agency can be a difficult task — and if done poorly, it can negatively impact
You’re a small business owner and you’ve struggled to get where you are today. Even though things are fairly comfortable now, you’ve never forgotten where you’ve been and how you’ve gotten to where you are today. That first dollar you
At one point in time or another, articles written with SEO in mind could rank on the first page with the right title, keyword density, and backlinks (regardless of length). That was until Google’s Panda update starting penalizing publishers for
When it comes to people opting into your email list, you pretty much have one chance. The unsubscribe button isn’t bigger than the subscribe button, but one bad experience and it’ll get clicked quick. Email inboxes are cluttered enough with
There are numerous reasons why businesses need websites, however, for all those reasons; marketing is always the major one. A good website has the potential to enhance brand awareness, attract prospects, display whatever products or services are on offer and
Starting an online store is easier than ever these days and pretty much anybody can have a fully functional website in a couple of hours thanks to eCommerce platforms. However, if you’re still new to the game, it can be
SEO has been a buzzword amongst digital marketers for a number of years now. Many people know what SEO is, but they don’t necessarily understand why it’s so important, or worth investing in on the scale that some do. Let’s
Search engine optimization or SEO is a great digital marketing instrument when used properly. Over 60% of viewers now come to websites after searching for the information they need on search engines. Not optimizing your site for SEO is a
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