We all know how important customer acquisition is, but the real question is how to do it well. Customer acquisition strategies are plenty, and there’s a reason for that. Every business is unique, which means new or modified methods for
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A Practical SEO Audit Checklist
Your 54-Point Guide to Having a Perfectly Optimized Website Here at The Guerrilla Agency, we’re aware of how challenging industry-specific SEO can be. Many important factors play into optimizing your company’s website, from overall performance and device versatility to markup
A Playbook to Social Media Marketing For Businesses
Introduction I, like many other people, am incredibly guilty of making several purchases direct from my Instagram feed, simply because they have handpicked a product I am likely to want from a brand I will probably like the look of
101 Experts Reveal How to Produce Content That Creates Engagement and Attracts Backlinks
Relevant backlinks and high-quality content are two of Google’s most important ranking factors. That’s why, anyone that works in SEO focuses on these two elements. Unfortunately, on most blogs you can find the same info rephrased. Writing average content is
Content Marketing Trends + 25 Statistics
Introduction This year has been a year of change, and that’s putting it lightly. Content marketing has been on the rise since the invention of the internet anyways and has continued to evolve as the medium has reached its adolescence.
Guest Blogging and Outreach Strategy Guide
You’re already producing content. So are your competitors. Why does some of this content engage with potential customers while other content is ignored? Quality material is important, of course. Potential customers want information-heavy, engaging blogs, videos and more – and
Website Launch SEO Checklist
If you’re serious about having an online presence, your website plays a central role. However, websites are not created equal. We’re reaching the end of many website’s tenures on the internet — and their outdated looks and a lack of
10 Best Free Keyword Research Tools
Keyword research is one of the most important parts of SEO. Without proper research and planning, you’re making your campaign far harder than it needs to be. Keyword research is the process of finding phrases that people search for on
Why You Should Be Transitioning Business Online
Regardless of the size or scale of your business, having an online presence, ecosystem, or eCommerce capacity can only improve your overall growth. We get a lot of questions from “brick and mortar” business owners about what they should be
The Pros And Cons Of Dynamic Landing Pages
Dynamic landing pages have the potential to increase your conversion rate. There’s quite a bit of debate in the marketing world whether it’s worth doing a dynamic landing page or a traditional landing page. Over 75% of marketers believe that personalized content is