The Internet has become one of the most powerful tools for business owners. But, it has also become overwhelmingly saturated because of this. Luckily, there are plenty of tools available to help you reach your audience despite the clutter. Search
Category: Marketing
How to Create an Online Business Customers Trust
When was the last time you purchased a product from a website? If you’re like most people, you probably placed some kind of online order relatively recently. Now here’s the million dollar question: Did you buy from a store you
Easy Ways to Increase Your Email Open Rate
You probably spend a ton of time pursuing leads in search of potential customers. Once you’ve identified someone promising, you want to nurture that lead as carefully as you can. This means carefully crafting a Conversion Funnel to slowly guide
6 Great Ways to Welcome New Customers
Do you treat all of your customers equally? All customers are equally important but you never want to treat all customers the same exact way. Your customers can be divided into two groups: Those who have purchased from you before
The Positive Way to Deal with Negative Reviews
The Internet can be a pretty wild place. When people are unhappy with a business, well, all hell can seem to break loose. Remember the saga of Amy’s Baking Company? They closed a year ago, and in a very real
How to Design a Price Page that Converts
At the end of the day, all of your SEO efforts are for one goal: to sell a product or service. While every aspect of your site is designed for a great customer experience, there’s one page which is arguably
Do Links Still Matter Now and in the Future
While we don’t know the exact weightings of the algorithm, we do have a good idea of the ranking factors that are included and which are the most important. Google has already admitted that links and content are the two
Increase Blog Traffic with Exponential Growth
I’ve decided I’ve done enough design posts lately, so I’m here again with a post concerning website traffic. Today I’m going to focus on how to build long-term website traffic, with the power of exponential growth. I am going to
4 Tips for Creating Content Your Readers Will Respond To
Do me a favor real quick. Go back up and reread the title to this piece. Notice how I just said these are “tips” for content creation – not “tricks.” Modern content creation isn’t about finding magical phrases which will
Pushing Your Blog to the Top 10 Ways to Make It Happen
With an average of over 900,000 blog posts being made per 24 hour period, it’s no doubt that it’s easy to fall into the sea of unknown blogging mediocrity. But have you ever noticed how some bloggers meet with almost