According to Google, updates happen at least once per day on average, but major changes are far less frequent, often only once per month or less. Although most updates can go unnoticed, when one hits your site it can be
Category: Marketing
10 Unexpected Ways SEO Outsourcing Saves Time and Money
You might think you can save by doing all your SEO work in-house. But there are definite advantages to SEO outsourcing, some you may not know. Keep reading! Looking to save time and money on your SEO efforts? It may
5 Tips to Optimize Your News Release for New Media
Despite the fuss that press releases are dead – press releases, perhaps more appropriately titled news releases, remain a steadfast and effective tool in the marketer’s tool kit. There is one simple reason: in a Web-based world, online news releases afford the
Boost Sales by Building a Conversion Funnel
Your website is up and running. Every aspect has been crafted with SEO in mind. Your pages are optimized for mobile. Your content includes well researched, effective keywords. Every aspect of your website is designed to improve your site’s position
6 Tips for New Bloggers
Publishing fresh blog posts on a regular basis one of the most important ways you can create and build an audience of potential customers. Not just any blog will do. You need to know how to connect with your readers.
Using Psychology to Improve Reader Engagement
Content is important to your site’s success – but content is NOT the only factor. When visitors land on your webpage, they consider everything. This includes not only the copy but also the entire look of your site. Your site’s
Why You Should Hire a Professional Marketing Agency for Your Online Brand
Brands have benefited from professional press releases for over 100 years. Press releases help promote new products, connect with new audiences, manage your reputation during a crisis and more. Press Releases can have a big, positive impact on your business.
7 Content Tips that Double Reader Engagement
There’s something obvious about content which both myself and lots of other SEO pros tend to forget. In order for your content to effectively lead to conversions, that content needs to be read. You can’t just create content. You have
How to Build Your Website’s Revenue
The ideal for many people is to have a website that creates its own revenue, building a substantial income for its owner while he or she lies on a beach somewhere on a tropical island. Though that has happened for
How to Get Web Design Clients
The first thing you notice when you become a freelance web designer is how quickly you also need to become a salesman. Web design clients do not come floating through the door, you have to go out and get them.